Hongqi, the luxury car brand known for its sophisticated styling and advanced electric vehicle (EV) technology, has officially launched two upgraded flagship models in the Philippines — the E-HS9 and the E-QM5 Plus. The exclusive distributor, EVOxTerra Inc., unveiled the vehicles at a grand event held on August 14 at the TDG In.Hub Atrium in Taguig.


Both models represent an evolution of Hongqi’s existing lineup, refining performance and extending driving range without compromising on the elegance that the brand is known for. Filipino luxury car buyers can now expect better efficiency and more comfort, along with Hongqi’s distinct premium craftsmanship.

The launch also signifies Hongqi’s growing commitment to the Philippine market, where interest in premium EVs continues to surge. By introducing models with improved technology and luxury features, the brand is making sure it keeps pace with evolving consumer expectations.

This release also positions Hongqi alongside other premium EV players, further solidifying its reputation as a serious contender in the luxury EV segment.

Major Upgrades in the E-HS9 and E-QM5 Plus

The highlight of both flagship models is their extended single-charge driving ranges, making them more practical for long drives around the country. The E-HS9 now boasts a 515 km range, up from 440 km, while the E-QM5 Plus improves significantly from 430 km to 560 km on a single charge.

These upgrades translate into more peace of mind for drivers, especially on road trips where charging stations may be limited. Hongqi’s focus on efficiency ensures that owners can maximize the benefits of going fully electric.

Beyond driving range, the E-HS9 also comes with 22-inch rims — up from the previous 21-inch setup — giving it a stronger and more commanding road presence. Inside, the SUV elevates its luxury appeal with a BOSE premium audio system, upgraded from 12 to 16 speakers, ensuring an immersive audio experience.

Meanwhile, the E-QM5 Plus adds vented seats and cruise control, further enhancing comfort for both drivers and passengers. These refinements reflect Hongqi’s strategy of balancing performance, comfort, and practicality.

Pricing and Market Positioning

The E-HS9, Hongqi’s flagship SUV, is priced at PHP 6,480,000, positioning it as a luxury EV for discerning buyers who want elegance, technology, and road presence in one package. The E-QM5 Plus, meanwhile, comes in at PHP 1,880,000, making it a more accessible entry point into Hongqi’s premium EV lineup.

Both models aim to cater to different buyer segments — the E-HS9 for those who want an ultra-luxury SUV experience, and the E-QM5 Plus for customers seeking a refined, high-tech sedan at a relatively approachable price.

These competitive price points make Hongqi’s lineup appealing to Filipino consumers who want the prestige of luxury vehicles while also embracing sustainable mobility. The updated features and extended driving ranges further justify the investment.

The launch underscores Hongqi’s ambition of becoming one of the most recognized premium EV brands in the country.

First Look: The Upcoming Hongqi HS3 PHEV

Apart from the new flagship EVs, the launch also gave attendees an exclusive preview of the upcoming Hongqi HS3 Plug-in Hybrid SUV. This model combines a 1.5-liter turbo engine with a 168 kW electric motor, delivering 565 Nm of torque and a 0–100 km/h sprint in just 7.6 seconds.

The HS3 PHEV offers a pure electric driving range of up to 115 km, with a combined range of more than 1,400 km. Rapid DC fast charging allows an 80% charge in just 19 minutes, while the 3.3 kW external power supply adds functionality for outdoor activities.

Inside, the HS3 features a spacious and technology-rich cabin, along with advanced safety features to ensure peace of mind. Its fully electric driving feel sets it apart from conventional PHEVs, giving drivers the refinement of an EV with the versatility of a hybrid.

This upcoming SUV is set to become one of the most anticipated luxury hybrid models in the Philippine market.

Hongqi’s Growing Presence in the Philippines

Hongqi has been steadily making a name for itself in the Philippines. The success of previous models such as the E-H7 and E-HS7 has helped the brand gain traction among Filipino auto enthusiasts.

With the introduction of the E-HS9 and E-QM5 Plus, Hongqi is clearly intent on strengthening its foothold in the luxury EV space. These models not only bring better technology but also reinforce the brand’s commitment to innovation and luxury.

For interested buyers, Hongqi showrooms are available in BGC, Alabang, Manila Bay, and Quezon City. Customers can also explore more information online via the official website, Facebook page, and Instagram account.

Hongqi’s continued expansion reflects the growing demand for premium EVs in the Philippines — a market that is becoming increasingly receptive to sustainable yet luxurious automotive solutions.